Insights
November 1, 2024 | Webinar
CMO conversations: Bringing the customer’s voice to the boardroom
When: November 1, 2024
Length: 2 Minutes
In this webisode, we explore how CMOs can drive growth by championing customer insights in leadership discussions. Learn how to:
- Shift focus from internal metrics to customer insights
- Gather and use customer stories to influence decisions
- Lead impactful conversations by prioritizing customer stories—not just data
Heidi Melin and Scott Vaughan share their expertise on how to bring the customer’s voice to the boardroom.
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