Insights

December 20, 2023 | Infographic

Bridging the B2B MarTech skills gap

Did you know B2B marketers use only 42% of their MarTech stack?

Underused MarTech costs more than just wasted budget—it’s wasted opportunity to create a more efficient, effective, revenue-generating engine.

And it’s down to one thing: a lack of skilled talent. For every new-age marketing role, there are only 2.5 qualified professionals for every 1 open position.

At 2X, we’ve been growing a pool of MarTech professionals. Our team of multi-disciplinary marketing technologists can manage your entire MarTech stack.

View our infographic and learn a unique approach to tackling the talent shortage.