Sep 08, 2021 | Our People

3 skills from my engineering career that made me a successful B2B marketer

Coming from a totally different background, I’m surprised that there are actually a lot of similarities between engineering and marketing…

Sep 08, 2021 | Our People

A guide to starting a career in B2B marketing—5 tips for beginners

I had a lot of worries when I first started. It was an entirely new working style from what I was used to and I had a steep learning curve ahead of me. What really helped was…

Aug 18, 2021 | Our People

How strong mentorship helped me succeed as a B2B designer

Most people don’t immediately think of B2B graphic designs as visually arresting pieces of art. Prior to joining B2B marketing, I used to create posters for music festivals where…

Aug 05, 2021 | Our People

The 3 types of freedom that you truly can enjoy at 2X

When I first interviewed for my role as a PPC Strategist in 2X, I told Managing Director Yong Siew Mee that I wanted a position that doesn’t have an overly specific job scope…